Increase the reach of your business with our free guide to marketing your start up
Inside you’ll find tips and advice on:
- How to research your target market and test your business idea
- Creating a marketing plan and setting goals effectively
- Building a business website and attracting online customers
- Low-cost options for on and offline advertising, affiliate marketing and PR
- Free and cheap ways to market your business on a shoestring budget
Marketing Toolkit
- How to research your target market and test your business idea
- Creating a marketing plan and setting goals effectively
- Building a business website and attracting online customers
- Low-cost options for on and offline advertising, affiliate marketing and PR
- Free and cheap ways to market your business on a shoestring budget
Our other free guides
The essential guide to starting a business
- Conducting market research on customers and competitors
- Choosing a company structure
- Figuring out your insurance and tax requirements
- Developing your business strategy and sales forecast
- Writing your business plan
Making business finance work for you
- Designed to help businesses know what type of finance is right for them
- Discover the types of finance you can use to start a business
- Learn how finance can support your business growth
- Understand how to consolidate debt or purchase a major asset
- Read chapters on working capital, importing/exporting, R&D and more
Guide to business resilience
- Offering practical tips on how your business can respond to recession
- Making your business energy efficient
- Late payments and how to combat them
- Accessing finance as a response to the cost of living crisis
- Supply chain pressures and solutions
PR toolkit
- Crafting effective press releases
- Working with journalists
- Engaging customers with social media
- Maximising your website
Social Media toolkit
- Choosing the right social media platforms for your business
- Creating a social media strategy
- Techniques you can use to save time and money
- Using social media advertising to build your business
- How to monitor competitors on social media
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