Lifted Drinks

Success Story 07 September 2023

Region/Nation West Midlands
Sector Consumer Goods & Services
Programme Start Up Loans

Lifted Drinks took out their loan of £25,000 in May 2023. Lifted Drinks, based in Staffordshire, creates an alcohol-free beer that offers the taste of the beverage while incorporating the post-workout benefits of a protein shake. Combining the two worlds it has introduced a new type of product to the market, harvesting a unique consumer base in the process.

Rebecca Robinson - crouching and smiling whilst holding a can of lifted drinks
The Start Up Loans programme has helped us achieve what we saw as a gap in the market targeting those who want to be social and are also fitness enthusiasts. With the loan we received back in May of this year we have been able to take our product and business to the next level. - Rebecca Robinson Founder of Lifted Drinks